A website is essential to do
business these days. With Internet being omnipresent and omnipotent,
to not be present on the web is tantamount to not existing at all!
Every website comes with a domain name that is unique. You will not
find two websites with the same domain name. Here are some tips to
get your own domain.
Research and brainstorm
As with anything that requires
creativity to get maximum returns, research and brainstorming
sessions are essential. Gather information on how to get your domain
registered by discussing with experienced persons or you could do the
easy way of simply giving the job to someone else.
It is important to understand what
goes into selecting a domain name. Some of the most basic features of
a good domain name are that it is simple, easy to remember, catchy
and promotes the company.Most companies use their own name for their
domain name so it would be wise to name your company in a way that no
one has thought of before.
It doesn’t need to be correct
English - wise but catchy all the while like Kwality. You may find
that quite a few names that you fancied have already been taken up
but keep trying and the perfect name might just come up all of a
sudden. “Google” was discovered after the first check that the
founders received in favor of “Google” which was not the name
that Larry Page or Sergey Brin thought of initially (it was
“googolplex” if you needed to know). Serendipity is often quite
nice.
Domain registration
Next comes registering your domain,
which can be done by domain registration companies or as they are
more commonly known, registrars. They help you check domain name (or "undersöka domännamn" for Danish) whether it has already been taken or not. There are a number of registrars
out there who can help you get your domain registered. Many tempt
with offers of low charges but it is important that you keep your
eyes peeled and scrutinize them as closely as possible. The cheapest
registrar is not always the most reliable. Make sure you own all the
domain ownership rights so that it would not be sold to a third party
in case they offer the registrar a higher price. Ask for privacy
protection. Check whether you need domain forwarding and if it serves
any purpose for your business.
After registration
Once registered, your website
requires hosting (that is where you keep all your files and they are
visible as web pages on the worldwide web) which is usually provided
by the registrar itself or if you wish, could shift to another
company. It is preferable to stick with the registrar particularly if
you are new to the field, as they will give you everything you need
to set up your website.
Your domain name will expire after
the guaranteed period set by the registrar. Once expired, the domain
name is up for purchase once again. If you wish to keep the same
domain name, make sure to renew the contract with your registrar.
Alternatively, you could even sell
the domain name. This can be almost like a stock market where you buy
different shares in the hope that when you sell it, you will earn a
profit. It is a good way to earn if you have a knack of securing a
good domain name.
At the end of the day, choosing a
domain name is a very creative and brainstorming affair that consumes
a lot of time and is worth all the effort.
See also:
